Frequently Asked Questions about The LOBBYiST
1. What is The LOBBYiST?
The LOBBYiST is an online magazine that serves as a source of the most reliable and relevant information on advocacy campaigns, in-depth discussions of hot button issues for various stakeholders. These include decision-makers in the government, private sector, and the diplomatic corps; academics; members of the mass media; researchers; students; and the general public.
At the onset, The LOBBYiST makes it clear that it is primarily a business tool to supplement various lobbying activities of PUBLiCUSCo. Ltd.
As such, its bias is driven by its clients who wish to advocate a particular issue or concern in order to create a constituency behind an issue and secure congressional support. Hence, opinions and views presented in articles, columns, or features published in The LOBBYiST do not necessarily reflect the publication's stand unless otherwise stated. A disclaimer to that effect shall be included in all articles, columns, or features published in The LOBBYiST.
2. What are its Editorial Values?
The LOBBYiST is committed to accuracy in presenting facts, events, and studies to ensure its credibility as a source of information for decision-makers. It adopts the following principles as part of its core editorial values:
Truth and Accuracy
The LOBBYiST believes that truth and accuracy are indispensable elements in maintaining its integrity and credibility. It shall present only true and factual accounts of issues and policy proposals, both from client-driven contributions and internally-generated reports and stories.
Thus, the client shall be responsible for the truthfulness and accuracy of the contributions sent to The LOBBYiST. The Publisher reserves the right to prevent publication of inaccurate and fabricated articles, until the client revises the article for accuracy and truthfulness.
In-house reports and articles written by the staff shall present truthful accounts of events. Any conclusion and opinions presented in any article in The LOBBYiST shall be backed up with relevant facts and truthful accounts.
Privacy
The LOBBYiST respects the privacy of PUBLiCUS's clients. PUBLiCUS shall never disclose the identity or any personal circumstances of its clients without their expressed approval, or except upon lawful order by a competent authority or when national security and public safety requires its disclosure.
Further, The LOBBYiST shall ensure the confidential nature of its news sources. As a publication, The LOBBYiST is protected by law against forcible disclosure of its sources' identities except upon lawful order by a competent authority or when national security and public safety requires its disclosure.
News Gathering
The LOBBYiST shall exhaust all efforts to ensure that news and information shall be gathered from credible and reliable sources. It shall check and verify information, facts, and documents.
Further, The LOBBYiST shall practice ethical methods of gathering news, data, facts, or any information from any source. In cases when clandestine and unorthodox methods are used to gather news and information that are not normally available to the general public, higher public interest shall guide The LOBBYiST in conducting such action. Such methods shall be done only as a last resort, and subject to the approval of the Publisher and senior editors.
Click here to view The LOBBYiST Editorial Guidelines.
3. Why the need for an online magazine?
The LOBBYiST recognizes the changing trend of mass communication by going online.
With the dawn of Web 2.0, The LOBBYiST intends to take connectivity to the next level by both "pushing" news and views to users, and "pulling" comments and opinions from readers.
4. What makes The LOBBYiST different from other online publications?
Unlike other online news publications, The LOBBYiST endeavors to close the gap in information asymmetry by providing its users with insider news on latest political and economic issues. This gives major industry players and political groups an edge in making informed decisions.
5. Who are the people behind The LOBBYiST?
The LOBBYiST is a product of PUBLiCUS Co. Ltd., complementing its core competencies: government relations, political management, strategic communications, and competitive intelligence.
Other PUBLiCUS products are iSKOR ko 'to!, a good news radio program over DZRH; SPiN-OFF, a key influencer event that handles roundtable policy discussions; and VOX Opinion Research, a benchmark, tracking poll, and focus group discussion service.
For a complete list of The LOBBYiST Editorial Board, click here.
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